Sending Office: Honorable Peter Welch
Current Cosponsors: Welch, Bilirakis, Titus, Long, Walden, Fitzpatrick,
Sablan, Stanton, Higgins, Van Drew, Blumenauer, Reschenthaler
We invite you to cosponsor H.R. 3851, the Travel Promotion, Enhancement, and Modernization Act, to reauthorize Brand USA and ensure it has a reliable funding source.
Travel and tourism are key drivers of the American economy, fueling one in every ten American jobs. According to the U.S. Travel Association, traveler spending in the United States generated $2.5 trillion in economic output in 2018 and supported 15.7 million
jobs. Created by Congress in 2009, Brand USA is a public-private partnership that serves as the nation’s first cooperative destination marketing organization. Working with over 800 partners, Brand USA is responsible for increasing international visits to the
United States by 6.6 million since fiscal year 2013, generating $21.8 billion in visitor spending and supporting an average of nearly 52,000 jobs per year.
Brand USA activities are funded at no cost to the taxpayer through a combination of voluntary private sector contributions, matching funds, and an international visitor user fee. The program was unintentionally put at risk when the 2018 budget caps agreement
diverted its user fee funding source to general revenue. The uncertainty created by this action is jeopardizing the enormous progress achieved in increasing international visits to the United States. Our legislation will ensure Brand USA has a sustainable
path forward by reauthorizing it for seven years and increasing an international visitor user fee used to partially fund the program.
PETER WELCH GUS BILIRAKIS
Member of Congress Member of Congress
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